Bele Cosmetics Italy

Bele Cosmetics, Italy

ABOUT US

We are quadruplets, 28 years old, born on the shores of Lake Como.
We are Alessandra, Elena, Chiara, and Federica.
We call ourselves "daughters of art" because our father worked for years for major cosmetics companies.
Following in his footsteps, four years ago we decided to reinvent ourselves and create our own brand: BELE MAKE UP ITALIA.
We are twin sisters but very different; we come from different educational and professional backgrounds, and we have been able to combine our knowledge and skills.
The name "Bele" wasn't chosen by chance; in our local dialect, it means "beauty and value," and that's what we aim to convey through our cosmetics line, which we have carefully crafted over recent years.
Our brand identity is based on an informal, straightforward, and simple language. We aim to be inclusive: we want everyone who uses our products to feel part of a community whose core values are built on beauty, quality, and individual identity.
Furthermore, we value the entire production chain because it is entirely made in Italy.